When is it for?

On January 15, 2008, a French First Instance Court validited 12 national marks “C’est pour Janvier” (Predicted for January), “C’est pour Février” (Predicted for February), “C’est pour Mars” (Predicted for March), etc for products of classes 14, 24 and 25.

Counterfeiters of these marks raised the large use of the expressions in relation with pregnancy.

The judges however distinguished the use of the expressions in every day life in a pregnancy context from the lack of necessity to have them affixed on clothing. In our opinion the marks involved did not however fulfilled the required function of guaranteeing to consumers the origins of the goods as they only constituted a message in reference with the final consumer.

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